AWNews 01-13-16

Active World Online Marketing News at The Cyber Cafe

AWNews 01-13-16 - Edition 661
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AWNews 01-13-16 Active World Cyber Cafe & Online Marketing NewsIn This Week's Edition:

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How to Use White Papers as Great Lead Generators

Provide Solutions for Customers
White papers are the dissertations of businesses. Originally whitepapers were legislative documents that dealt with political solutions. The most succinct definition is a quote from Lindsay Kolowich, on "A whitepaper is a persuasive, authoritative, in-depth report on a specific topic that presents a problem and provides a solution."

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Susan at Active World Online Marketing News
All the Very Best to you!
Susan Nichols

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Insights and Inspirational ScripturesInspiration Builder

"For the wisdom that is from above is first pure, then peaceable, gentle, willing to yield, full of mercy and good fruits, without partiality and without hypocrisy. Now the fruit of righteousness is sown in peace by those who make peace."
James 3:17-18 The Bible
For a Bible verse each day, visit BibleGateway

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